black onyx matte
deep cocoa matte
deep bronze shimmer
navy matte
amethyst matte

Optic Intensity Gel Eyeliner

Black Onyx Matte

Pure Black

Deep Cocoa Matte

Rich Brown

Deep Bronze Shimmer

Deep Bronze

Navy Matte

Navy Blue

Amethyst Matte

Deep Purple

  • All
black onyx matte
deep cocoa matte
deep bronze shimmer
navy matte
amethyst matte

A waterproof gel eyeliner with a creamy, smooth-glide formula for effortless application and all-day wear.

Featuring 5 intensely pigmented, coveted shades that last all day.

A waterproof gel eyeliner with a creamy, smooth-glide formula for effortless application and all-day wear.

Featuring 5 intensely pigmented, coveted shades that last all day.

Black Onyx Matte

Pure Black

Deep Cocoa Matte

Rich Brown

Deep Bronze Shimmer

Deep Bronze

Navy Matte

Navy Blue

Amethyst Matte

Deep Purple

  • All

$24

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Backstory

A liner for every mood. This eyeliner pencil gives the perfect amount of playtime and flexible blendability before locking into place for all-day wear. The award-winning waterproof formula is now protected in a new, updated barrel to prevent drying out. No skipping or tugging, just creamy, smooth application across lids or on the waterline. Create subtle eye definition or bold, artistry liner looks.

The dual-ended pencil features a soft brush to blend, diffuse, or define.

Fill Weight: 1.3 g / 0.04 oz

Powered By

Kajal

Vitamin E

Argan Oil

Benefits

Updated barrel to prevent drying out

Waterproof, all-day wear

Effortless glide

High pigment

Waterline-safe

Safe for sensitive eyes and contact wearers

Baseline

Clinically, Dermatologist + Ophthalmologist tested

Clean, Cruelty-Free, and Vegan™

Artistry Tips

How to Apply:
1. Glide pencil across your lash line, lid or waterline.

2. Leave lines bold or blend and soften with the built-in brush before liner sets.

3. Sharpen as needed.

Pro Tips

Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist. "These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."

Black Onyx Matte

Isododecane, Trimethylsiloxysilicate, Synthetic Wax, Dimethicone, Polybutene, Synthetic Fluorphlogopite, Argania Spinosa Kernel Oil, Tocopherol, Caprylic/Capric Triglyceride, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Stearalkonium Hectorite, Propylene Carbonate, CI 77499 (Iron Oxides), CI 77510 (Ferric Ammonium Ferrocyanide).

Powered By

Kajal

Vitamin E

Argan Oil

Benefits

Updated barrel to prevent drying out

Waterproof, all-day wear

Effortless glide

High pigment

Waterline-safe

Safe for sensitive eyes and contact wearers

Baseline

Clinically, Dermatologist + Ophthalmologist tested

Clean, Cruelty-Free, and Vegan™

Backstory

A liner for every mood. This eyeliner pencil gives the perfect amount of playtime and flexible blendability before locking into place for all-day wear. The award-winning waterproof formula is now protected in a new, updated barrel to prevent drying out. No skipping or tugging, just creamy, smooth application across lids or on the waterline. Create subtle eye definition or bold, artistry liner looks.

The dual-ended pencil features a soft brush to blend, diffuse, or define.

Fill Weight: 1.3 g / 0.04 oz

Powered By

Kajal

Vitamin E

Argan Oil

Benefits

Updated barrel to prevent drying out

Waterproof, all-day wear

Effortless glide

High pigment

Waterline-safe

Safe for sensitive eyes and contact wearers

Baseline

Clinically, Dermatologist + Ophthalmologist tested

Clean, Cruelty-Free, and Vegan™

Artistry Tips

How to Apply:
1. Glide pencil across your lash line, lid or waterline.

2. Leave lines bold or blend and soften with the built-in brush before liner sets.

3. Sharpen as needed.

Pro Tips

Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist. "These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."

Deep Cocoa Matte

Isododecane, Synthetic Wax, Trimethylsiloxysilicate, Dimethicone, Polybutene, Synthetic Fluorphlogopite, Argania Spinosa Kernel Oil, Tocopherol, Caprylic/Capric Triglyceride, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Stearalkonium Hectorite, Kaolin, Magnesium Oxide, Alumina, Propylene Carbonate, CI 77491/77492/77499 (Iron Oxides), CI 77742 (Manganese Violet).

Powered By

Kajal

Vitamin E

Argan Oil

Benefits

Updated barrel to prevent drying out

Waterproof, all-day wear

Effortless glide

High pigment

Waterline-safe

Safe for sensitive eyes and contact wearers

Baseline

Clinically, Dermatologist + Ophthalmologist tested

Clean, Cruelty-Free, and Vegan™

Backstory

A liner for every mood. This eyeliner pencil gives the perfect amount of playtime and flexible blendability before locking into place for all-day wear. The award-winning waterproof formula is now protected in a new, updated barrel to prevent drying out. No skipping or tugging, just creamy, smooth application across lids or on the waterline. Create subtle eye definition or bold, artistry liner looks.

The dual-ended pencil features a soft brush to blend, diffuse, or define.

Fill Weight: 1.3 g / 0.04 oz

Powered By

Kajal

Vitamin E

Argan Oil

Benefits

Updated barrel to prevent drying out

Waterproof, all-day wear

Effortless glide

High pigment

Waterline-safe

Safe for sensitive eyes and contact wearers

Baseline

Clinically, Dermatologist + Ophthalmologist tested

Clean, Cruelty-Free, and Vegan™

Artistry Tips

How to Apply:
1. Glide pencil across your lash line, lid or waterline.

2. Leave lines bold or blend and soften with the built-in brush before liner sets.

3. Sharpen as needed.

Pro Tips

Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist. "These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."

Deep Bronze Shimmer

Isododecane, Synthetic Wax, Trimethylsiloxysilicate, Synthetic Fluorphlogopite, Dimethicone, Polybutene, Mica, Argania Spinosa Kernel Oil, Tocopherol, Caprylic/Capric Triglyceride, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Stearalkonium Hectorite, Alumina, Magnesium Oxide, Propylene Carbonate, CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides).

Powered By

Kajal

Vitamin E

Argan Oil

Benefits

Updated barrel to prevent drying out

Waterproof, all-day wear

Effortless glide

High pigment

Waterline-safe

Safe for sensitive eyes and contact wearers

Baseline

Clinically, Dermatologist + Ophthalmologist tested

Clean, Cruelty-Free, and Vegan™

Backstory

A liner for every mood. This eyeliner pencil gives the perfect amount of playtime and flexible blendability before locking into place for all-day wear. The award-winning waterproof formula is now protected in a new, updated barrel to prevent drying out. No skipping or tugging, just creamy, smooth application across lids or on the waterline. Create subtle eye definition or bold, artistry liner looks.

The dual-ended pencil features a soft brush to blend, diffuse, or define.

Fill Weight: 1.3 g / 0.04 oz

Powered By

Kajal

Vitamin E

Argan Oil

Benefits

Updated barrel to prevent drying out

Waterproof, all-day wear

Effortless glide

High pigment

Waterline-safe

Safe for sensitive eyes and contact wearers

Baseline

Clinically, Dermatologist + Ophthalmologist tested

Clean, Cruelty-Free, and Vegan™

Artistry Tips

How to Apply:
1. Glide pencil across your lash line, lid or waterline.

2. Leave lines bold or blend and soften with the built-in brush before liner sets.

3. Sharpen as needed.

Pro Tips

Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist. "These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."

Navy Matte

Isododecane, Trimethylsiloxysilicate, Synthetic Wax, Dimethicone, Polybutene, Synthetic Fluorphlogopite, Argania Spinosa Kernel Oil, Tocopherol, Caprylic/Capric Triglyceride, Kaolin, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Stearalkonium Hectorite, Magnesium Oxide, Alumina, Propylene Carbonate, CI 77007 (Ultramarines), CI 77742 (Manganese Violet), CI 77499 (Iron Oxides), CI 77510 (Ferric Ammonium Ferrocyanide).

Powered By

Kajal

Vitamin E

Argan Oil

Benefits

Updated barrel to prevent drying out

Waterproof, all-day wear

Effortless glide

High pigment

Waterline-safe

Safe for sensitive eyes and contact wearers

Baseline

Clinically, Dermatologist + Ophthalmologist tested

Clean, Cruelty-Free, and Vegan™

Backstory

A liner for every mood. This eyeliner pencil gives the perfect amount of playtime and flexible blendability before locking into place for all-day wear. The award-winning waterproof formula is now protected in a new, updated barrel to prevent drying out. No skipping or tugging, just creamy, smooth application across lids or on the waterline. Create subtle eye definition or bold, artistry liner looks.

The dual-ended pencil features a soft brush to blend, diffuse, or define.

Fill Weight: 1.3 g / 0.04 oz

Powered By

Kajal

Vitamin E

Argan Oil

Benefits

Updated barrel to prevent drying out

Waterproof, all-day wear

Effortless glide

High pigment

Waterline-safe

Safe for sensitive eyes and contact wearers

Baseline

Clinically, Dermatologist + Ophthalmologist tested

Clean, Cruelty-Free, and Vegan™

Artistry Tips

How to Apply:
1. Glide pencil across your lash line, lid or waterline.

2. Leave lines bold or blend and soften with the built-in brush before liner sets.

3. Sharpen as needed.

Pro Tips

Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist. "These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."

Amethyst Matte

Isododecane, Trimethylsiloxysilicate, Synthetic Wax, Dimethicone, Polybutene, Synthetic Fluorphlogopite, Kaolin, Argania Spinosa Kernel Oil, Tocopherol, Caprylic/Capric Triglyceride, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Stearalkonium Hectorite, Propylene Carbonate, CI 77007 (Ultramarines), CI 77742 (Manganese Violet), CI 16035 (Red 40 Lake), CI 77891 (Titanium Dioxide).

Powered By

Kajal

Vitamin E

Argan Oil

Benefits

Updated barrel to prevent drying out

Waterproof, all-day wear

Effortless glide

High pigment

Waterline-safe

Safe for sensitive eyes and contact wearers

Baseline

Clinically, Dermatologist + Ophthalmologist tested

Clean, Cruelty-Free, and Vegan™

Award-Winning Innovation

June 2023

Best High Shine Finish

Oprah Daily

Skin Loving Ingredients

Kajal

Intense color payoff.

Argan Oil

Nourishes skin and lashes.

Vitamin E

Smooths and conditions.

Black Onyx Matte

Isododecane, Trimethylsiloxysilicate, Synthetic Wax, Dimethicone, Polybutene, Synthetic Fluorphlogopite, Argania Spinosa Kernel Oil, Tocopherol, Caprylic/Capric Triglyceride, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Stearalkonium Hectorite, Propylene Carbonate, CI 77499 (Iron Oxides), CI 77510 (Ferric Ammonium Ferrocyanide)

Reviews

4.4
Rated 4.4 out of 5 stars
Based on 4,691 reviews
4,691 reviews
  • Jenna C.
    Verified Buyer
    I recommend this product
    Age 25-30
    Skin Tone Light
    Skin Type Normal
    Rated 5 out of 5 stars
    7/30/26
    Love this!

    Great product, I love that natural brown color.

  • fiona
    I recommend this product
    Rated 5 out of 5 stars
    7/29/26
    5 Stars

    Love the colour

  • Sue S.
    Verified Buyer
    I recommend this product
    Age 51-60
    Skin Tone Medium
    Skin Type Combination
    Rated 5 out of 5 stars
    7/29/26
    Brilliant Eyeliner

    Purchased this after seeing someone using it online in a make up demonstration and I absolutely love it. It’s so easy to use and just glides on. I use it on my waterline and it stays on all night so very impressed with it. Haven’t tried it yet on the top line of my eyes but I can’t see a problem as it’s so smooth and creamy. My old eyeliner was harsh and I had to wear the tip to start with obviously that’s in the bin now

  • Tanya B.
    Verified Buyer
    I recommend this product
    Age 18-24
    Skin Tone Tan
    Skin Type Normal
    Rated 5 out of 5 stars
    7/28/26
    Eyeliner

    Applies smoothly

  • Sara B.
    Verified Buyer
    I recommend this product
    Age 41-50
    Skin Tone Tan
    Skin Type Combination
    Rated 5 out of 5 stars
    7/27/26
    Best shiniest and dark black eyeliner

    I love this! Its so much better than drugstore eyeliner. The pigment is so dark and rich!