Easy to apply Great color
OPTIC INTENSITY
ECO EYELINER
Black Onyx Matte
Pure Black
Chartreuse Matte
Acid Green
White Onyx Matte
Pure White
Sage Matte
Sage
Charcoal Matte
Dark Gray
Deep Cocoa Matte
Rich Brown
Navy Matte
Navy Blue
Cobalt Matte
Cobalt Blue
Amethyst Matte
Deep Purple
Teal Matte
Teal
Sienna Matte
Burnt Orange
Brick Matte
Crimson
Beige Matte
Sandy Nude
Onyx Gold Shimmer
Bronzed Gold
Deep Bronze Shimmer
Deep Bronze
Magenta Shimmer
Magenta
Titanium Shimmer
Silver
Olive Shimmer
Yellow Green
$1 from every purchase supports mental health.
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Black Onyx Matte
INGREDIENTS: ISODODECANE, TRIMETHYLSILOXYSILICATE, SYNTHETIC WAX, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, PROPYLENE CARBONATE, CI 77499 (IRON OXIDES), CI 77510 (FERRIC AMMONIUM FERROCYANIDE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Chartreuse Matte
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, TALC, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 19140 (YELLOW 5 LAKE), CI 77510 (FERRIC AMMONIUM FERROCYANIDE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
White Onyx Matte
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, PROPYLENE CARBONATE, CI 77491 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Sage Matte
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, MAGNESIUM OXIDE, TALC, ALUMINA, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 77492/77499 (IRON OXIDES), CI 77510 (FERRIC AMMONIUM FERROCYANIDE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Charcoal Matte
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, SILICA, KAOLIN, MAGNESIUM OXIDE, ALUMINA, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 77491/77492/77499 (IRON OXIDES), CI 77007 (ULTRAMARINES).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Deep Cocoa Matte
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, KAOLIN, MAGNESIUM OXIDE, ALUMINA, PROPYLENE CARBONATE, CI 77491/77492/77499 (IRON OXIDES), CI 77742 (MANGANESE VIOLET).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Navy Matte
INGREDIENTS: ISODODECANE, TRIMETHYLSILOXYSILICATE, SYNTHETIC WAX, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, KAOLIN, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, MAGNESIUM OXIDE, ALUMINA, PROPYLENE CARBONATE, CI 77007 (ULTRAMARINES), CI 77742 (MANGANESE VIOLET), CI 77499 (IRON OXIDES), CI 77510 (FERRIC AMMONIUM FERROCYANIDE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Cobalt Matte
INGREDIENTS: ISODODECANE, TRIMETHYLSILOXYSILICATE, SYNTHETIC WAX, DIMETHICONE, MICA, POLYBUTENE, SILICA, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, KAOLIN, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, MAGNESIUM OXIDE, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 77007 (ULTRAMARINES), CI 77742 (MANGANESE VIOLET).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Amethyst Matte
INGREDIENTS: ISODODECANE, TRIMETHYLSILOXYSILICATE, SYNTHETIC WAX, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, KAOLIN, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 77742 (MANGANESE VIOLET), CI 77007 (ULTRAMARINES), CI 16035 (RED 40 LAKE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Teal Matte
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, MAGNESIUM OXIDE, ALUMINA, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 77499 (IRON OXIDES), CI 42090 (BLUE 1 LAKE), CI 19140 (YELLOW 5 LAKE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Sienna Matte
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, DIMETHICONE, SYNTHETIC FLUORPHLOGOPITE, POLYBUTENE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, MAGNESIUM OXIDE, ALUMINA, PROPYLENE CARBONATE, CI 77491/77492/77499 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Brick Matte
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, KAOLIN, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 77742 (MANGANESE VIOLET), CI 16035 (RED 40 LAKE), CI 19140 (YELLOW 5 LAKE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Beige Matte
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, MAGNESIUM OXIDE, ALUMINA, PROPYLENE CARBONATE, CI 77491/77492/77499 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Onyx Gold Shimmer
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, SYNTHETIC FLUORPHLOGOPITE, DIMETHICONE, POLYBUTENE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, TIN OXIDE, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 77491/77499 (IRON OXIDES), CI 77510 (FERRIC AMMONIUM FERROCYANIDE).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Deep Bronze Shimmer
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, SYNTHETIC FLUORPHLOGOPITE, DIMETHICONE, POLYBUTENE, MICA, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, ALUMINA, MAGNESIUM OXIDE, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 77491/77499 (IRON OXIDES).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Magenta Shimmer
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, SYNTHETIC FLUORPHLOGOPITE, TRIMETHYLSILOXYSILICATE, DIMETHICONE, POLYBUTENE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, KAOLIN, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 16035 (RED 40 LAKE), CI 77742 (MANGANESE VIOLET).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Titanium Shimmer
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, DIMETHICONE, SYNTHETIC FLUORPHLOGOPITE, POLYBUTENE, SILICA, MICA, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, PROPYLENE CARBONATE, CI 77891 (TITANIUM DIOXIDE), CI 77000 (ALUMINUM POWDER).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."
The Deep Dive
This innovative, eco-pencil features a plastic-free cellulose barrel, aluminum endcaps and a brush for smudging and blending. The flexible liquid like texture allows just the right amount of playtime to line or smudge before setting. Micronized pigments provide intense color payoff and a smooth application. Opthamologist tested.
Fill Weight: 1.3 g / 0.04 oz
Artistry Discount: Add all shades to your bag and receive 10% off OPTIC INTENSITY ECO EYELINER. Discount applied at checkout. See Promotions page for details.
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Olive Shimmer
INGREDIENTS: ISODODECANE, SYNTHETIC WAX, TRIMETHYLSILOXYSILICATE, MICA, DIMETHICONE, POLYBUTENE, SYNTHETIC FLUORPHLOGOPITE, ARGANIA SPINOSA KERNEL OIL, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, STEARALKONIUM HECTORITE, TIN OXIDE, PROPYLENE CARBONATE, SILICA, CALCIUM ALUMINUM BOROSILICATE, ALUMINA, MAGNESIUM OXIDE, CI 77891 (TITANIUM DIOXIDE), CI 77491/77499 (IRON OXIDES).
HausTech Poweredâ„¢ Innovation
Vitamin E - Smooths, conditions and protects
Argan Oil - Nourishes skin and hair
Kajal - Safe for waterline
Benefits
Plastic-free, sharpenable cellulose barrel
Longwear + high pigment
Waterproof
Effortless glide
Waterline safe
Clean, cruelty-free and vegan
Artistry Tips
Define and design your lash lines and waterlines. Sharpen as needed. After use, place the specially designed beveled cap back on pencil tip end to maintain an effortless glide and ensure a smooth application every time.
Pro Tips
Application tips and tricks from Sarah Tanno, Haus Labs' Global Artistry Director and Lady Gaga's Makeup Artist.
"These liners allow ten seconds of playtime, so apply to one eye at a time. Use the brush end to smudge or blend out and create precision. Apply with gentle strokes on eyes and waterlines."



























































































































Made with Kindness.
Clean, Vegan, and Cruelty-Free
Science
We unlock innovation using science and artistry.
Science combined with Nature creates high-performing products of the future.
Our lab is your lab to experiment and show us who you are.
Art
You’re a work of art.
We go beyond looks, giving you the tools to create your own art.
We are a creative collective that believes art has the power to shape the future.
Kindness
We are a collective community: universal, inclusive and non-binary.
Created with kindness: our products are clean, cruelty-free + vegan and sustainable.
Every purchase generously supports the Born This Way Foundation, focussed on the mental health of young people and working with them to build a kinder and braver world.
Every purchase generously supports the Born This Way Foundation, focussed on the mental health of young people and working with them to build a kinder and braver world.
Made with Kindness.
Clean, Vegan, and Cruelty-Free